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The Margin
A weekly newsletter on the business of software

The one email about tech you'll actually read.

Every Thursday: one sharp essay on how software companies really get built — strategy, pricing, and the messy middle. No hot takes, no link dumps.

Free weekly. Unsubscribe anytime.

28,000+ readersEvery Thursday5-min read
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1Essay, no fluff

Read by operators and founders at

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Latest issues

Recent reading.

A taste of what lands in your inbox.

Pricing·Jun 20

Why your pricing page is the product

Most teams treat pricing as a setting. The best treat it as the strategy.

Strategy·Jun 13

The quiet power of a boring roadmap

Shiny roadmaps lose. Predictable ones compound.

Growth·Jun 6

What 'product-led' actually costs

PLG isn't free. Here's the bill nobody mentions up front.

What it covers

The things that actually move a software business.

  • Pricing & packaging

    The lever most teams under-use.

  • Strategy & positioning

    Choosing what not to do.

  • Go-to-market

    Sales, PLG, and everything between.

  • Founder essays

    Honest write-ups, not press releases.

Readers

Quietly recommended.

The only newsletter I read top to bottom. It's like a smart friend who's seen behind the curtain.
LHLena H.Founder
I've forwarded more of these to my team than I'd like to admit.
MTMarcus T.VP Product
Five minutes that consistently change how I think about my week.
ANAisha N.Operator

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